Caby

Caby is Casa Auto's award-winning, car sharing project with fully electric cars.

 

I have chosen this design to illustrate the strong impact that a simple color scheme can have, as well as the importance of human visuals endorsing your product to the primary target in the market.

For Caby, I have not only designed the visual identity, but also the car decal and charging station decor.

 

Let's talk about

portfolio structure & brand architecture

Brand Identity

Developer